For each Group, you can track both OKRs and KPIs.

* NOTE: If you're not an Admin, you need to be a member of a Group to add goals to it. See how to join or create Groups.

What's the difference between OKRs and KPIs?

  • OKRs are the perfect instrument to keep track of your ambitions.

  • KPIs are the perfect instrument to keep track of business as usual.

Imagine your organization is a car and you’re driving that car towards a destination (your Ultimate Goal):

  • Your KPIs are what you’ll find on your car’s dashboard, like the fuel gauge and engine temperature gauge. They prevent the engine from overheating and make sure you won’t run out of gas, which are all things that you’ll constantly need to watch (ie. your business as usual).

  • OKRs are like your roadmap, they’ll guide you to your destination. OKRs are temporary, they’ll change from time to time. Once you’ve passed a landmark towards your destination, you’ll focus on the next one (ie. your ambitions). 

To add an OKR or KPI:

  • Go to a Group page
    Click here to browse all your Groups, or use the search functionality in the top-right corner.

  • Click on Add KPI or Add Objective
    Or click on the + icon.

💡 Pro tip: Admins can add a Group and invite coworkers while creating an Objective or KPI. Just type the Group's name or the person's email into the relevant fields when creating your goals.

Need inspiration? Check out our OKR + KPI Example Library.

Got a question? Contact our friendly Support team via the in-app chat at the bottom-right of your screen, or email

Next article in the quick start guide: Customize your Home view

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