If an Objective is your destination and a Key Result shows the distance to go, an Initiative describes what you’ll do to get there, (take a car, row a boat, etc.). Initiatives are all the projects or milestones that you need to complete in order to push progress of your Key Results.  

When adding Initiatives, ensure that they are:

  • Measurable
  • Within control
  • Specific
  • Time bound 

To add Initiatives:

  1. From the left navigation, click on your Group profile
  2. Click on the menu icon for the OKR you wish to add an Initiative
  3. Select Add Initiative
  4. Add the Initiative Name
  5. Search and select the person or people who will own this Initiative
  6. Click Submit

Note: You can only add Initiatives to teams you're a member of. The Initiative Owners will find this Initiative added to their profile page.

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